Homeland Security and Its Affect on Social Media Marketers

Homeland Security has been making headlines these past few days due to its new proposal to collect traveler's social media information. They say that collecting this information could gain a new pool of data that can help spot potential terrorists. After watching television shows like Scandal and movies like The 5th Wave, can you really trust the government's good intentions? Well, tech companies, associations and civil rights groups aren’t believing it and aren’t giving up what they believe in (the right to privacy) without a fight.

The downside to this new social media plan is when Homeland Security have access to traveler's social media info, they could easily tap into their cloud information. If this law is passed, this is farewell to not only social media but to social media marketers.

What Homeland Security fail to realize is that people are big about their right to privacy--especially Americans. Once they realize that their privacy is gone; trust is gone, meaning, they will no longer get on social media--heck they probably wont even travel if they are forced to add a “social media identifier". How are social media marketers going to promote their company once this happens? Not to sound overly dramatic, but all hell will break loose if this was to happen (we’re hoping that its not, however).

But can you imagine no more social media? Nearly 20 years of internet platforms built to exemplify free speech, promote brands, and gain insightful & newsworthy information…GONE! Because good ol’ Home Land Security wants to get all up in everyone’s personal business. Is this what they mean by making America great again? Losing a whole new field of jobs that weren’t even thought of a couple of decades ago.

We have a strong feeling that this is not going to be the last of this topic.

We want to know your thoughts! Do you think Homeland Security should tap into traveler's social media accounts? Do you think social media marketers would get a heavy hit if this happens?